Video authenticity refers to the ability to verify that a video has not been altered and to confirm its origin using cryptographic provenance standards such as C2PA.
In practice, this means organizations can:
- Verify the source of a video
- Understand whether edits have been made
- Rely on tamper-evident metadata tied to the asset
Video authenticity is not the same as cybersecurity. While cybersecurity protects systems and access, authenticity focuses on the media itself — its provenance, integrity, and chain of custody.
In enterprise environments, this is critical for:
- Executive communications
- Compliance recordings
- Internal announcements
- Regulated training content
