Internal communications has seen an increase in the number of videos being created and adopted to convey messages company wide. For some companies this is just the start of their journey, using video players on Intranet sites and mobile phones to test the appetite for consumption. For other companies, using video as part of internal communications has been a key objective for many years to help communicate better and demonstrate maturity in both the production and distribution of content.
This document highlights why improving the production quality and the skills within the communications team can benefit the entire organization.
- Compares what production methods can be used in the workplace
- Defines how to deliver content to provide an inclusive forum for all participants
- Provides best practices on utilizing video as a communications medium.